May Marketing News

What Is Branding? Unsure about the meaning of “branding”? Don’t worry! Branding is one of those marketing concepts that is a bit vague and can quickly become confusing, even for people who have studied marketing. Today we are going to take a look at “what is branding”...
Brand – the Personhood of Your Business

Brand – the Personhood of Your Business

A majority of people don’t understand what a brand is, nor do they know the time, effort, and intentionality that goes into molding a brand. It is so much more than just a logo and colors, but what exactly makes up a brand you may ask? We’re here to give you an...